Growing up, every activity, success, challenge and mistake was taken as a teachable moment. A moment for my parents to re-iterate how they expected us to evaluate and respond to each situation. As kids, my sister and I tried every trick in the book to get out of another 'lecture' -- que exaggerated eye rolling and 'I know' whispered under our breaths -- but were unsuccessful, EVERY time. Like most kids, it wasn't until my sister and I were adults that we realized that what our parents were instilling in us, were our family values. My sister and I were being reminded that virtually every decision we made, every action we took and every word we spoke was a reflection of what we valued most. Can you relate???
Not surprisingly, as Pareure's (puh-roor's) Founder, my personal family values influence Pareure's community values. May I have a few moments of your time to explain?
This is us...
Pareure (puh-roor) Jewellery is dedicated to meticulous craftsmanship, committed to responsibly sourced materials and passionate about mindful and minimal design. Our aesthetic draws from motifs and themes in Bauhaus design, which is characterized by geometric shapes, clean lines, and a focus on function. We are obsessed with tactility and the human need to touch and be touched. Our signature Fibril™ texture borrows its name from the structural material found in nearly every living organism and mimics the look and feel of fabric. It serves to energize you as it gently glides across your skin -- much like the tingling sensation that accompanies a soft caress.
What we value....
Pareure (puh-roor) Jewellery is made for ambitious people, like you, who define their own standards, create new rules and live relentlessly. We want you to feel unapologetic about the unique presence you bring to the world. We encourage you to be adventurous. With an open mind and a commitment to engaging and inspiring those around you, you can contribute to a better future. Whatever you do, we hope you'll be emboldened to be fully present, open your heart, and give your entire being to the experience. Each piece of Pareure Jewellery represents a layer of resilience you have been awarded and a reminder that you are capable of more than you can imagine.
"There is no passion to be found playing small -- in settling for a life that is less than one you are capable of living." ~ Nelson Mandela
I would love to hear which of our values resonates with you the most -- and why, if you're comfortable sharing. Let me know in the comments below.
Much Love to You,